CI

Main Color

Blue, as main color of Kyungshin, demonstrates dynamic and future oriented challenging spirit and thrust as well as rational and young leader. Due to, color is the first recognized visual element, separate color print is applied in principle, but four-color process can be available in case. The printing method, concentration and paper quality may make slight difference in the color expression. Thus, the best condition must be secured.

Sub Color

Sub color of Kyungshin consists of blue and grey color. As color is the first recognized visual element, special attention must be taken The printing method, concentration and paper quality may make slight difference in the color expression. Thus, the best condition must be secured.

Legal Name

Corporation name is the legal registered name and the logo is developed according to type, thickness, proportion and distance of each font. Accordingly, arbitrary deformation must be prohibited and contact Cl manager for additional development.

Signature

Signature indicates the combination of logo and affiliate company legal name, which is arranged according to basic regulation of Cl. It must be used according to this guideline. Accordingly, arbitrary deformation must be prohibited and contact CI manager for additional development.

Graphic Motif

Basic Elements are basic and core elements for CI system with which the corporation Image can be secured systematically.